Leadership
Leadership is key to success.
Brilliant Blue is a unique company like no other.
Brilliant Blue’s senior leadership are not only charting the vision & direction of the company, they are all involved closely with the day-to-day operations and work directly with our teams on many of our clients projects. They are innovative thinkers, highly experienced, and come from a diverse background of industries and large brands including Virgin, Hyatt, Disney, Nike, Reebok, Ralph Lauren, and Black & Decker. Get to know more.
Peter Ashworth CEO & Chief Creative Officer

Peter Ashworth is founding Principal of Brilliant Blue, and serves as CEO, Chief Creative Officer, and chief architect of brand strategy and creative development for our clients. An intuitive and seasoned business leader, Peter's 25+ years of strategic business building, entrepreneurship, and branding and design experience – provides our clients with the insight, logic and creative perspective – aligned with the fundamental drivers of business value - that turns market place business challenges into viable growth opportunities.
Peter's hands-on involvement in day-to-day business and his understanding of the important need to combine strong creative processes with a well researched and viable business strategy, have enabled him to successfully integrate brand strategy into online and offline brand messages has fostered successful partnerships with corporations including; Panasonic, Fossil, Cadbury Schweppes, UPS, Samsung, First Team real Estate, Merrill Lynch, Computer Associates, State Farm, Hyatt Hotels & Resorts, Unigene, NFL, St Jude Medical, Northwest Airlines, Cardiogenesis Corporation, Sikorsky Helicopter and hundreds of other small and mid-tier companies in the U.S., Europe, Asia, and the Pacific – both B2B and B2C. His expertise is combining aggressive growth strategies with a combination of strong creative, database, and technology applications. As a creative innovator in marketing technology applications, he has significant experience combining strong targeted messaging in both interactive and traditional media, and as an entrepreneur has started and managed several marketing organizations.
Julie Cimpko Creative Director




























